The Author

An avid spinner and iced tea aficionado, Julie tackles association, nonprofit and small business communications challenges in this blog.  She's Senterline's Chief Problem Solver, able to overcome redundant databases and prickly politics with the greatest of ease.

Julie Senter's Social Media

Entries in presentation (2)


4 Quick Tips to Improve Presentations 

 I've been sitting through a lot of presentations lately, and I've really been surprised how lacking some of them have been.

No one sets out to give a lousy, or unclear, or completely boring presentation, at least I hope not. Still, it happens. 

You know. You've sat through them.

But it doesn't have to be this way. Anyone can give a strong presentation with a few simple tips.  

The Tips

  1. Pick out the top three points you want to make.
    One of the biggest mistakes people make is trying to cram too much information into a 15 minute presentation.  Your audience won't rmemeber more than three points.  Make sure they're the three points you want them to remember by focusing on them.  
  2. Paint a visual picture with your words.
    Studies show your audience will remember your points much longer if you include stories to illustrate them.  Use concrete language to paint a visual picture.  Be specific. 
  3. Use Images.
    So many presentations are simply text regurgitations of what the presenter plans to say. Break the mold! Use a visual image that demonstrates what you want to say, then just say it. Don't just read a slide.  
  4. Practice.
    You will be tempted to ad lib your presentation. After all, who knows the material better than you? Don't do it! 

Outline what you want to say, create the slides, then whittle away! Remember, editing is your best friend.


A Few Resources for the Social Media 101 Webinar

Yesterday I was privileged to lead a Social Media 101 webinar for the Building Industry Association of Southern California's Riverside Chapter. It's very exciting when an association actively seeks out new ways to communicate with its members and is eager to provide them with the value-added benefit of free training.

Click to read more ...